Ever feel like you’re on information overload? Finding the time to keep up-to-date on industry trends and tips can be challenging. Check-in with us each week as we share our top five must-reads in PR and marketing.

Watch Jill Schiefelbein, Speaker and Business Communication expert, interview’s author of Content Chemistry Andy Crestodina, who offers advice on organizing your content and presentations to better appeal to your audience: How to Know What People Are Asking: Content Marketing By Answering Questions. Don’t miss Schiefelbein’s other informative videos on her YouTube channel.

Don’t miss these key takeaways from the Social Media Marketing World (SMMW) conference last week by Lisa Marcyes of Marketo: What’s Ahead for Social Media.

There are some incredible speakers at the Women in the World Summit 2017 from April 5-7, 2017. If you missed a speaker, you can read a recap (and even catch live video coverage) here: Women in the World.

We all know the importance of the 5 W’s in writing, but here’s a great refresher on how to make it work for your content marketing: The 5 W’s (and an H) That Guide Your Content Marketing Strategy.

You just left a networking event and walked away with great ideas, several business cards, and new contacts. Now what? Jennifer Lynn Robinson of Purposeful Networking shares her suggestions: How to Master the Follow-Up and Keep Your Network Connected.

Happy Reading!